Mobility was the talk of the recent Monaco Media Forum, the gathering of leading entrepreneurs and executives in traditional and new media.  With mobile, we’re off the desktop, and that means it’s a...

According to Wikipedia: A QR Code is a matrix barcode (or two-dimensional code), readable by QR scanners, mobile phones with a camera, and smartphones. The code consists of black modules arranged in...

Email, a standard marketing channel for most brands, has been dropped by Ben & Jerry's, according to recent reports, as the ice-cream giant turns its attention to social media marketing. by Helen...