Email, a standard marketing channel for most brands, has been dropped by Ben & Jerry's, according to recent reports, as the ice-cream giant turns its attention to social media marketing. by Helen...
Ben & Jerry's drop email in favor of social media marketingBy Nichole KellyPublished June 15, 2010 Do you know how social media is helping your business? Want to find out how Twitter, Facebook and other sites are impacting your brand awareness...
4 Ways to Measure Social Media and Its Impact on Your Brand